Play It Up

The first TikTok music video in Israel, created for Maybelline New York
starring singer Agam Buhbut and TikTok creators.
Mccann Tel Aviv

Creative, art direction and graphic design: Sharon Cohen
Creative director: Ginat Yaakov
Musical Production: Triangle
Lyrics: Sharon Cohen, Ginat Yaakov, Ido Netzer, Amit Mordechay
Director: Omer Aloni
Cinematography: Ran Kushnir
Offline & Online: WAY
Art: Or Edny
Stills: Micha Loubaton
Style: Reuven Cohen
Hair: Liraz Agam
Makeup: Adam Michaely


Poster Design

Behind the scenes
© All rights reserved to Sharon Cohen 2024